As digital storefronts become more competitive and customer expectations continue to rise, data isn’t just an advantage; it’s a necessity. For online store owners leveraging WooCommerce, having access to actionable insights is critical for growth and performance. That’s where the best analytics and statistics plugins for WooCommerce in 2025 come into play. These plugins empower merchants to understand customer behavior, optimize product offerings, and boost conversions.
By integrating reliable analytics tools, WooCommerce store owners can unlock comprehensive data visualizations, streamline decision-making, and refine marketing strategies.
Why You Need Analytics and Statistics Plugins for WooCommerce
WooCommerce, while robust, doesn’t provide in-depth analytics by default. Store owners who want to drive data-backed decisions must incorporate plugins that dig beneath surface-level data. Analytics and Statistics Plugins for WooCommerce allow you to measure KPIs like sales trends, cart abandonment rates, product performance, and customer lifetime value with ease.
In 2025, the competitive landscape is tougher than ever. Relying on gut feeling alone can leave massive growth potential untapped. Integrating a powerful analytics plugin ensures you’re not just collecting data, but transforming it into meaningful action.
Top 12 WooCommerce Analytics and Statistics Plugins
These plugins are not just tools—they’re strategic assets. Each one brings unique capabilities to monitor, interpret, and act on eCommerce data effectively.
1. MonsterInsights for WooCommerce
One of the most popular choices among WordPress users, MonsterInsights offers a dedicated WooCommerce integration that simplifies complex analytics. It provides automated tracking of key eCommerce metrics and displays them in a user-friendly dashboard within WordPress.
MonsterInsights is ideal for business owners who want a snapshot of their store’s performance without having to navigate Google Analytics manually. It also supports affiliate tracking, form submissions, and detailed product-level analysis.
2. WooCommerce Google Analytics Pro
If you’re looking to supercharge your Google Analytics setup, this plugin is essential. WooCommerce Google Analytics Pro bridges the gap between your WooCommerce store and Google’s powerhouse analytics platform. It supports enhanced eCommerce tracking, giving store owners data on product views, button clicks, checkout behavior, and more.
By installing this plugin, users gain detailed insights into how visitors interact with their store—from first visit to final conversion. It’s especially useful for tracking the performance of marketing campaigns, promotions, and A/B tests.
3. Metorik – The Ultimate Dashboard Experience
Metorik leads the pack with its beautifully designed dashboard and robust analytical capabilities. Seamlessly integrated with WooCommerce, it provides real-time reports on revenue, orders, products, and customers. Its segmentation features are particularly valuable, allowing users to analyze cohorts and target specific customer groups with precision.
Store owners who prioritize data visualizations will appreciate Metorik’s intuitive interface. Moreover, it supports team collaboration and integrates with platforms like Google Analytics and Slack, enhancing both internal workflow and external insights.
4. WP Statistics
WP Statistics is a comprehensive analytics plugin for those who prefer to keep their data within WordPress. It doesn’t rely on third-party services, making it a go-to option for privacy-conscious store owners.
While it isn’t WooCommerce-specific out of the box, its extensibility allows for integration that tracks eCommerce events. With customizable reports and geolocation data, WP Statistics is ideal for stores that serve diverse audiences across multiple regions.
5. Enhanced eCommerce Google Analytics Plugin
Another excellent option for those using Google Analytics, this plugin focuses heavily on detailed eCommerce reports. It tracks product impressions, add-to-cart actions, and checkout steps, allowing users to identify exactly where customers drop off.
The plugin also supports funnel visualization, a must-have for any serious WooCommerce store aiming to reduce cart abandonment and increase checkout conversions.
6. Conversios.io – Google Analytics & Ads Integration
Conversios.io goes beyond standard analytics. It offers a fully automated Google Analytics 4 and Google Ads setup, making it easier for WooCommerce users to gain advanced insights without technical hurdles.
Its unique features include automated event tracking, ad conversion data, and product-level attribution. For store owners running performance marketing campaigns, Conversios.io can be a game-changer.
7. Beeketing for WooCommerce
Although known for its marketing automation capabilities, Beeketing also delivers insightful analytics focused on customer engagement. It allows users to track behavioral data, repeat purchases, and even the effectiveness of upsell/cross-sell strategies.
For those seeking both analytics and action, Beeketing integrates data with conversion-oriented features, bridging the gap between insight and implementation.
8. Heap Analytics Integration for WooCommerce
Heap is a sophisticated analytics tool known for auto-capturing user interactions. With its WooCommerce integration, users can analyze how customers engage with products, navigation, and checkout processes without setting up complex tracking events.
The plugin offers real-time insights and advanced funnel tracking. It’s especially useful for developers and growth marketers who want deep dives into user behavior without compromising speed or site performance.
9. Metrilo – CRM + Analytics + Email
Metrilo is more than just an analytics plugin. It’s a growth platform combining customer relationship management, eCommerce analytics, and email marketing in one. For WooCommerce users aiming to unify their marketing stack, Metrilo is a compelling choice.
It tracks sales performance, customer journeys, and retention metrics in real time. Moreover, it helps you convert insights into action by allowing direct email campaign creation within the same platform.
10. Glew.io for WooCommerce
Glew.io offers in-depth analytics tailored for WooCommerce stores. It focuses on business intelligence and offers granular reporting across sales, marketing, and inventory metrics.
What sets Glew.io apart is its ability to identify top-performing products, high-value customers, and marketing channels that generate the most ROI. This plugin is well-suited for established businesses that need comprehensive dashboards to guide strategic planning.
11. Putler – Multi-Store Analytics and Forecasting
Putler helps store owners get a bird’s-eye view of multiple WooCommerce stores through one intuitive dashboard. It aggregates data from various platforms, enabling performance tracking across multiple touchpoints.
Putler also supports forecasting, giving you the ability to predict trends and plan inventory accordingly. This plugin is a favorite among businesses with expansive product lines or multiple digital storefronts.
12. WooCommerce Admin (Now Core Built-In)
Formerly a plugin, WooCommerce Admin is now part of WooCommerce core. It offers basic but essential analytics features like revenue tracking, product performance, and customer insights. While not as detailed as third-party solutions, it serves as a solid foundation for beginners.
As of 2025, it continues to be a reliable starting point before upgrading to more advanced WooCommerce Analytics & Statistics Plugins.
Choosing the Right Plugin for Your WooCommerce Store
Selecting the ideal analytics solution depends on your business goals, technical comfort, and growth ambitions. If you’re running marketing campaigns and need advanced user tracking, MonsterInsights or Conversios.io are excellent. For CRM and email integration, Metrilo stands out. Privacy-first store owners might lean toward WP Statistics, while large businesses often favour Glew.io or Putler for their advanced reporting and forecasting capabilities.
Ultimately, the best Analytics and Statistics Plugins for WooCommerce are those that align with your operational needs while providing insights that lead to actionable change. The right plugin doesn’t just collect data—it tells a story and drives decisions.
Unlock eCommerce Growth with WooCommerce Analytics
In 2025, success in eCommerce isn’t just about selling great products—it’s about understanding your customers better than your competition does. By investing in the right WooCommerce Analytics & Statistics Plugins, you’re setting the stage for smarter decisions, stronger customer relationships, and sustainable growth.
Whether you’re scaling a new startup or optimizing a mature brand, these plugins offer the clarity you need to thrive in an increasingly data-driven world.
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