In 2026, customer loyalty has moved from being a growth tactic to a core survival strategy for WooCommerce stores. With paid ads becoming more expensive, cookies fading, and customers having endless choices, retaining existing buyers is now far more profitable than constantly chasing new ones. That’s why WooCommerce Points and Rewards plugins are no longer optional they’re a strategic advantage.
Modern loyalty plugins do much more than give points for purchases. In 2026, the best tools reward meaningful engagement account creation, repeat orders, product reviews, referrals, social actions, subscriptions, and even milestone spending. When implemented correctly, these systems increase repeat purchase rates, average order value, and customer lifetime value, all while strengthening brand attachment.
Best WooCommerce Points and Rewards Plugins
1. YITH WooCommerce Points and Rewards
Best For: Store owners who want a reliable, fully-featured loyalty system backed by a well-established WordPress brand.
YITH has built a reputation for solid WooCommerce extensions, and their Points and Rewards plugin is no exception. It allows you to assign points based on user purchases, behaviors, and even offer extra rewards during specific promotions or categories. It’s highly customizable, integrates well with other YITH tools, and offers detailed point management options.
Pros:
- Powerful rule-setting for earning and redeeming points
- Works well with variable products and different user roles
- Built-in promotional tools to boost engagement
Cons:
-
The learning curve is a bit steep for beginners
Pricing: Free version available with limited features; premium version starts at €129.99/year.
Recommendation: Ideal for mid-to-large stores that want a loyalty system as sophisticated as their product catalog.
Also Read: Top E-Commerce Trends to Watch in 2026
2. WooCommerce Points and Rewards (by WooCommerce.com)
Best For: Merchants who want native WooCommerce integration and simple but effective point-based incentives.
This official WooCommerce extension offers a streamlined experience for awarding points for purchases and letting users redeem them for discounts. You won’t get the bells and whistles, but you’ll enjoy rock-solid integration and a clean admin UI.
Pros:
- Seamless compatibility with WooCommerce
- Simple to configure and manage
- Includes point expiration settings
Cons:
-
Limited flexibility compared to third-party plugins
Pricing: Paid only, $129/year at WooCommerce.com.
Recommendation: Best for store owners who prefer native tools and don’t need advanced gamification features.
3. myCred for WooCommerce
Best For: Developers and advanced users who want deep gamification and reward systems beyond basic points.
myCred is far more than a simple points-and-rewards plugin it’s a complete gamification and digital points framework for WordPress that integrates seamlessly with WooCommerce through dedicated add-ons. This makes it an excellent choice for store owners who want to build long-term engagement, not just one-time discounts.
With myCred, you can reward customers for purchases, product reviews, logins, comments, referrals, content interactions, course completion, forum activity, and virtually any action that matters to your business. Unlike basic loyalty plugins that only focus on checkout behavior, myCred allows you to design a behavior-driven reward ecosystem that keeps users active across your entire website.
Pros:
- Extremely flexible and developer-friendly
- Supports badges, ranks, and other gamified elements
Cons:
-
Requires some configuration to get started with WooCommerce
Pricing: Free core plugin; WooCommerce add-ons start around $49+.
Recommendation: Great for gamification-heavy stores or WordPress communities using BuddyPress or LearnDash.
4. Gratisfaction – Loyalty, Referral, and Rewards Program
Best For: Store owners looking for an all-in-one loyalty, referral, and giveaway platform.
Gratisfaction goes far beyond a traditional points-and-rewards plugin it’s a complete customer retention and engagement platform built specifically for WooCommerce brands that want to grow faster and smarter. Instead of managing multiple tools for loyalty, referrals, and promotions, Gratisfaction brings everything together in one centralized dashboard.
With Gratisfaction, you can reward customers not only for purchases, but also for sign-ups, referrals, social sharing, reviews, birthdays, and repeat visits. This makes it ideal for stores that want to build emotional loyalty not just transactional discounts. You can also run viral contests and giveaways, encouraging customers to promote your brand organically while earning rewards.
Pros:
- Combines loyalty, referrals, and giveaways
- Offers automation for email follow-ups and reward notifications
Cons:
-
Feature set may feel bloated if you just need basic rewards
Pricing: Free for basic features; paid plans start at $19/month.
Recommendation: Perfect for scaling eCommerce brands that want to run holistic loyalty programs without installing multiple tools.
Also Read: Ecommerce SMS Marketing in 2026
5. SUMO Rewards Points
Best For: Store owners who want a comprehensive and affordable loyalty system that covers all bases.
SUMO Rewards Points is widely regarded as one of the most feature-packed WooCommerce loyalty plugins available, especially for store owners who want maximum flexibility without paying recurring subscription fees. It’s built to handle everything from basic point-for-purchase systems to advanced, multi-layered loyalty programs that include referrals, tiered rewards, and recurring incentives.
What makes SUMO stand out is its depth of control. You can reward customers for virtually every action purchases, account sign-ups, reviews, referrals, social shares, subscriptions, and even specific cart or product conditions. It also supports tier-based loyalty levels, allowing you to reward high-value customers with better perks as they move up the ladder.
Pros:
- Supports both cart-level and product-level rewards
- Works with subscriptions and recurring payments
Cons:
-
Interface could be more beginner-friendly
Pricing: One-time purchase of $49 on CodeCanyon.
Recommendation: Excellent for budget-conscious store owners who still want a rich feature set.
6. WP Loyalty (by WP Swings)
Best For: Store owners who want a clean and flexible loyalty system with strong WooCommerce compatibility and wallet style rewards.
WP Loyalty is a modern rewards plugin built specifically for WooCommerce stores that want more control without unnecessary complexity. Customers can earn points for purchases, registrations, referrals, and reviews, and redeem them as discounts or wallet credits.
What makes WP Loyalty stand out in 2026 is its smooth user experience for both admins and customers. The customer dashboard is simple and easy to understand, which helps increase engagement with the loyalty program.
Pros
- Earn points for purchases, signups, referrals, and reviews
- Wallet style redemption options
- Clean interface and beginner friendly setup
Cons
- Advanced automation requires the premium version
Pricing: Free version available; premium plans start around 79 dollars per year
Recommendation: A strong middle ground plugin for stores that want modern loyalty features without enterprise level complexity.
7. Flycart Loyalty Points and Rewards for WooCommerce
Best For: Conversion focused stores that want to connect rewards directly to sales behavior.
Flycart Loyalty Points and Rewards is designed with a clear focus on revenue growth, not just customer rewards. Instead of only handing out points for every purchase, this plugin helps WooCommerce store owners strategically guide customer behavior encouraging higher cart values, better product choices, and more frequent repeat purchases.
What makes Flycart especially effective is its rule-based reward system. You can create smart incentives that reward customers for actions that directly impact profitability, such as reaching a minimum cart total, buying from high-margin categories, purchasing specific products, or completing repeat orders within a defined timeframe. This turns your loyalty program into a conversion and upselling tool, rather than a simple discount system.
Pros
- Smart reward rules based on cart value and products
- Real time reward previews on product and cart pages
- Lightweight and performance friendly
Cons
- Limited gamification compared to advanced systems
Pricing: Free version available; pro version starts around 99 dollars per year
Recommendation: Ideal for stores focused on increasing average order value and repeat purchases rather than community based gamification.
Also Read: Why These 6 Optimizations Are Changing Digital Marketing
8. LoyaltyLion (WooCommerce Integration)
Best For: Established brands that need enterprise grade loyalty and omnichannel rewards.
LoyaltyLion is a premium, enterprise-grade loyalty platform trusted by many leading direct-to-consumer (DTC) brands worldwide. Rather than functioning as a simple WordPress plugin, LoyaltyLion operates as a full loyalty ecosystem, with deep WooCommerce integration that enables sophisticated, data-driven customer retention strategies.
With LoyaltyLion, you can build tier-based loyalty programs, VIP memberships, birthday rewards, and action-based incentives that reward customers across multiple touchpoints not just purchases. Customers can earn points for actions like buying products, creating accounts, subscribing to newsletters, leaving reviews, or engaging with your brand on social channels. This makes it ideal for brands that want to create long-term emotional loyalty, not just transactional discounts.
Pros
- Advanced tier based and VIP loyalty programs
- Integrates with email, SMS, and CRM tools
- High quality customer facing loyalty dashboards
Cons
- Too complex for small stores
- Monthly pricing can be expensive
Pricing: Plans start around 199 dollars per month
Recommendation: Best for high revenue brands where loyalty is a core growth channel, not just an add on feature.
9. Points and Rewards for WooCommerce (by VillaTheme)
Best For: Store owners who want simplicity, speed, and straightforward point logic.
Points and Rewards for WooCommerce is a performance-focused loyalty plugin designed for store owners who want a simple, clear, and effective rewards system. Unlike feature-heavy loyalty plugins that can overwhelm customers and store admins alike, this plugin keeps things straightforward and easy to use, ensuring your rewards program enhances the shopping experience rather than complicates it.
With this plugin, customers can earn points for purchases and redeem them seamlessly at checkout, with clear visibility into their points balance and redemption options. It prioritizes speed, reliability, and usability, making it perfect for stores that want a no-fuss way to encourage repeat purchases without introducing unnecessary bells and whistles.
Pros
- Easy setup with a clean interface
- Supports point expiration and usage limits
- Compatible with coupons and discounts
Cons
- Limited advanced engagement features
Pricing: Paid plugin; starts around 59 dollars per year
Recommendation: Perfect for small to medium sized WooCommerce stores that want loyalty without complexity.
Also Read: 12 Must-Have Data Import and Export Plugins for WooCommerce in 2026
10. Advanced Coupons Loyalty Program for WooCommerce
Best For: Stores that already rely heavily on coupons and want to combine rewards with discounts.
Advanced Coupons Points and Loyalty Addon is a powerful extension for WooCommerce stores already using Advanced Coupons, designed to bring loyalty and reward features directly into your existing coupon workflow. Instead of managing a separate rewards system, this plugin tightly integrates points, earning rules, and redemption with your coupon-based promotions, creating a seamless and cohesive loyalty experience.
With this addon, customers can earn points for purchases, specific actions, or coupon usage, and redeem those points alongside other promotions during checkout. By tying loyalty directly to your coupon campaigns, you can encourage repeat purchases, upsells, and higher cart values while keeping everything in a single, unified system.
Pros
- Deep integration between coupons and loyalty rewards
- Earn points through promotional activities
- Strong control over reward and redemption rules
Cons
- Works best when used with the Advanced Coupons plugin
Pricing: Paid plugin; starts around 79 dollars per year
Recommendation: Ideal for coupon driven stores that want to add loyalty without rebuilding their promotion strategy.
Which WooCommerce Rewards Plugin Is Right for You?
The right points and rewards plugin depends on your business goals and technical comfort. If you want the most polished and scalable solution, YITH leads the pack with advanced customization and promotional tools. For those who like to keep things native and straightforward, WooCommerce Points and Rewards fits naturally into your store. If you’re ready to explore gamification or community integration, myCred opens up an entirely different world.
At the end of the day, loyalty programs work best when they align with your brand, audience, and product experience. Choose the tool that gives you just enough power without overwhelming your workflow.
Need help setting it all up or want to integrate a loyalty system into your WordPress site? Reach out to our team at Wbcom Designs we specialize in custom WooCommerce plugin integrations and development tailored to your business.
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